Soft Toys for Babies

soft toys

From teddy bears to rag dolls and all the stuffed animals from ducks to unicorns we have the best soft toys for babies to fall in love with and keep them company while growing up.

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New Baby Bundle
£36.00   £29.00
Moulin Roty Horse Activity Spiral
£36.24   £28.99
Moulin Roty Les Zazous Hippo doll
£28.96   £23.17
Rubens Barn Mini Ecobuds - Basil
£22.95   £19.51
Rubens Barn Mini Ecobuds - Elm
£22.95   £19.51
Rubens Barn Mini Ecobuds - Flora
£22.95   £19.51
Rubens Barn Mini Ecobuds - Lily
£22.95   £19.51
Moulin Roty Assorted Rattles
£21.79   £17.43
Moulin Roty Little Walter the dog
£19.99   £15.99
Moulin Roty Sheep teething ring
£18.74   £14.99
Moulin Roty Tiny Walter the dog
£15.50   £12.40

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Made from soft fabrics, these soft baby toys are cuddly, have a fluffy factor to them and designed for your little one's tiny hands so they can easily squeeze them. Teddy bears and other soft toys make for a good story time companion and the bright colours are a fun way for your kids to learn their colours. Our soft baby toys are a perfect gifting idea for baby showers and newborns.

We have beautiful soft plush toys that are so soft you can't help but snuggle them. And the gorgeous handmade Rubens Barn Eco-Buds that are made from the softest organic cotton and just perfect for delicate newborn skin.

A favourite soft baby toy will offer security and comfort especially when little ones are tired or in a new situation. A cuddle from a soft baby toy can offer warmth and stability just when it's needed. For really little ones you might find that keeping the soft baby toy close to you for a while helps with this. Baby boys and girls have an excellent sense of smell so having something that smells of mum to cuddle like a baby soft toy is always going to go down well if mum's not around.

Plus there are some great fabric comforters, rattles and soft balls that can be cuddled or played with depending on babies mood. Great for exploration and developing key skills while they play.

Soft baby toys are great for babies in the first few months until they develop their coordination and motor skills there's a high chance that any toy they play with may end up bobbing them in the face.

We've only chosen soft baby toys from brands we trust. Brands like Moulin Roty and Rubens Barn that have children, their enjoyment and their safety at the heart of everything they do.

Beyond this time soft toys offer comfort and companionship. Many will find their children's favourite cuddly toy or comforter remains a firm favourite throughout childhood. And there are plenty of grown-ups who still have that special teddy from when they were little.

Of course, there's the possibility that a favourite toy might become irreplaceable, especially if it's something they use for comfort at night. So it might be wise to buy a spare just in case.

As babies grow into toddlers stuffed animals and dolls are played with in different ways. Pretending to care for a cuddly toy or soft doll is a great way for children to develop social skills and empathy, as well as developing speech and language skills. Meaning these are soft baby toys that are well worth the investment.

Rubens barn dolls, many of which are suitable from birth, make fantastic empathy dolls. Their weighted bodies are designed to feel similar to cuddling a real baby. And we love the fact that the Rubens Barn Baby dolls are anatomically correct and can even suck their thumbs. Perfect for role play when your baby gets older.

These lovely handcrafted dolls make the perfect dress up doll, with lots of different outfits and accessories you can buy. And you can even get them their own bottle and pee and poop set so your little one can practise caring for them in lots of different ways. These accessories can be especially good if you are expecting another baby.

Just B Whale Glow ZZZ's.

For nighttime comfort and daytime play, this baby soft toy is a guaranteed favourite. It makes a great night light for babies and children and can be set to play a soothing sound of the sea to help them drift off to sleep. We love the fact that it plays soothing ocean sounds rather than a lullaby, and the fact that it has an adjustable loop for easy attachment to a cot or pram.

This would make a lovely gift for a newborn and is likely to be very much appreciated by parents.

Moulin Roty

All The Moulin Roty range of toys are suitable from birth and make lovely soft toys. We particularly love the Tiny ones for this age. These plush toys are light and easy to hold, yet still wonderful enough to become lifelong buddies.

Each of the characters and baby soft toy is full of charm that it's simply a matter of choosing your favourite. Will you go for Walter the Dog with his Fluffy Whiskers, Isidore the Owl with her cute stripy romper suit, Amare the Duck with his bright yellow beak, or one of the other members of the family.

Rubens Barn Eco-Buds

These stunning handcrafted soft dolls are made from soft organic cotton and perfect for babies and children of all ages. Ready for every kind of adventure they love to run, jump and play but also to offer comfort and security to little ones.

These delightful dolls are soft, squidgy and lightweight, make perfect soft toys for newborns, and will be loved for years and years.


DouDou's plush toys are perfect for babies and newborns. Their crocodile plush toy combines bright colours with soft textures and modern design. A great cuddly toy that's a bit different to your standard soft baby toys.